Privacy Policy for The Gun Firm

1. Information We Collect

We collect both personal and non-personal information when you interact with our website or make purchases from our store. This includes:

A. Personal Information

• Account and Order Information: When you create an account or make a purchase, we may collect your name, shipping address, billing address, email address, phone number, and payment details (such as credit card or other payment method).
• Identification and Eligibility Verification: As required by the ATF and federal law, we collect personal information to verify your eligibility to purchase firearms and ammunition. This includes information such as your date of birth, Social Security number, government-issued ID, and other details necessary for conducting background checks.
• Age Verification: In compliance with federal and state laws, you must be at least 18 years old to purchase long guns and at least 21 years old to purchase handguns or ammunition. Age verification is required to ensure compliance with these regulations.

B. Non-Personal Information

• Browsing Data: We collect information about your browsing activity on our website, such as IP address, browser type, and pages visited. This information helps us improve the performance and user experience of our site.
• Cookies and Tracking Technologies: We use cookies and other tracking technologies to personalize your experience, analyze site usage, and manage advertising.

2. How We Use Your Information

We use your information to fulfill your orders, provide customer service, and improve our website and services. Specifically, we may use your information for the following purposes:

• Order Fulfillment: To process and ship your orders, including firearms, ammunition, and related products.
• Compliance with Legal Requirements: To comply with federal, state, and local laws regarding the sale of firearms, ammunition, and other regulated items. This includes conducting background checks and other legal verifications, as required by the ATF and state law.
• Shipping and Delivery: We use the shipping information you provide to fulfill your order and deliver products to the designated address. Some items may have longer shipping times depending on availability, and we may use drop-shipping from third-party vendors.
• Firearm and NFA Item Transfers: Firearms and NFA (National Firearms Act) items cannot be shipped directly to your home address. These items will be shipped to the closest Federal Firearms Licensee (FFL) or dealer based on your selected location. You must complete all required paperwork and background checks at the dealer before receiving your firearm or NFA item.
• Customer Communication: To send order confirmations, shipping notifications, and updates regarding your account or product availability.
• Marketing and Promotional Communication: With your consent, we may send you promotional emails or newsletters regarding new products, special offers, or other relevant updates.

3. Disclosure of Your Information

We do not sell, rent, or trade your personal information to third parties. However, we may disclose your personal information in the following circumstances:

• Legal Compliance: We may disclose your information to comply with applicable laws, regulations, or legal processes, including requests from law enforcement agencies, the ATF, or other regulatory bodies.
• Service Providers: We may share your information with third-party vendors who assist with processing payments, shipping products, or conducting background checks and firearm transfers.
• Business Transfers: In the event of a merger, acquisition, or sale of our business or assets, your personal information may be transferred to the new owner as part of the transaction.

4. Security of Your Information

We implement a range of security measures to protect the personal information you provide when placing an order or accessing your account. However, no data transmission over the internet is completely secure, and while we strive to protect your information, we cannot guarantee its absolute security.

5. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access and Correction: You have the right to request access to and correction of the personal data we hold about you. If you need to update your information, please contact us at [email protected].
• Deletion: In certain cases, you may request the deletion of your personal information. However, we may need to retain certain data for legal or business purposes (e.g., order history or compliance with ATF regulations).
• Opt-Out of Marketing: You can opt out of receiving marketing communications by clicking the 'unsubscribe' link in promotional emails or by contacting us directly.

6. Shipping and Delivery Information

• Shipping Delays: Some items, including firearms, ammunition, and certain NFA items, may have longer shipping times due to regulatory requirements, availability, or shipping methods. We will provide you with estimated delivery times and tracking information where possible.
• Drop Shipping: We may drop ship some products directly from our third-party suppliers or manufacturers. In these cases, the shipping and delivery times may vary depending on the supplier.
• Firearms and NFA Transfers: Firearms and NFA items cannot be shipped directly to your home. These items will be shipped to the closest Federal Firearms Licensee (FFL) or NFA dealer based on your location and selection at checkout. You will be required to complete all relevant paperwork, including background checks, at the FFL or NFA dealer before receiving your firearm or NFA item.

7. Changes to This Privacy Policy

We reserve the right to change, update, or modify this Privacy Policy at any time, without prior notice, to comply with federal and state laws or to reflect changes in our practices. If we make significant changes regarding how we use your personal information, we will post a notice on this page, update the 'Effective Date,' and provide you with an updated version of the Privacy Policy. We encourage you to review this Privacy Policy periodically for the latest information on how we are protecting your personal data.

8. State-Specific Privacy Rights

Depending on your state of residence, you may have additional rights concerning your personal data, such as the right to:

• Request a Copy of Your Personal Data: Under certain state laws, you have the right to request a copy of the personal data we have collected about you.
• Delete Personal Data: You may request that we delete your personal data, subject to certain legal exceptions.
• Opt-Out of Data Sales or Sharing: If applicable, you may have the right to opt-out of the sale or sharing of your personal data.

9. Children's Privacy

Our website and services are not intended for children under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected personal information from a child under 18, we will take steps to delete such information as soon as possible.

10. Contact Us

If you have any questions or concerns about this Privacy Policy or wish to exercise your rights, please contact us at:

The Gun FirmEmail: [email protected]

Disclaimer

This Privacy Policy is intended to comply with applicable federal, state, and local laws, including ATF regulations. It does not constitute legal advice. For legal guidance or if you have specific questions regarding your rights or obligations under privacy laws, please consult with an attorney.

This does not include any additional shipping costs associated with any purchases. The Gun Firm is not responsible in any way for costs associated with any other FFL Retailers fees to restock, inspect, or transfer fees for you to receive your purchased item/s. All items purchased that are drop-shipped you the purchaser must sign to receive ALL items shipped to you. If you the customer do not sign for items purchased they will be returned to our distributor/s and all items must be purchased again which will include shipping and any additional associated fees. We also reserve the right to adjust our membership pricing at any time. You also have the right to cancel your membership at any time that will expire on the date of cancellation by you. All membership purchases are final and no refund will be issued.